social by sommer

By monitoring and analyzing relevant conversations on social media, our exerts unlock key online language insights – who is talking and what they are talking about – to reveal your target audience’s motivational patterns using digital capabilities. Whether looking back in time or taking a current snapshot, pulling together multiple types of conversations with different audiences gives us insights into their values and a broader and more impactful picture of the language they use. This is a powerful tool to use when conducting comprehensive sociological research, especially into health equity and health disparities.

 Patient Journey
Lexicon Analysis
Query Writing
Audience Analysis

Physician & Healthcare Conferences
Patient Advocates
Social Media & Online Communities
Hashtag Analysis
Patient Journey
Lexicon Analysis
Query Writing
Audience Analysis