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Brewing Brand Unity

Brewing Brand Unity

by Admin | Branding, Language

Most of us typically think of language as something we are born into. Spaniards sing in Spanish. People in Denmark hold...

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Healthcare and Clinical Professionals Urged to Increase Women of Color Representation in Clinical Trials

Healthcare and Clinical Professionals Urged to Increase Women of Color Representation in Clinical Trials

by Admin | Clinical Trials, Language, Market Research

For The Breast of Us and Sommer Consulting Urge Healthcare and Clinical Professionals to Address the Top 4 Barriers that...

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Distrust in Healthcare System Holding Back Women of Color from Participating in Clinical Trials, Study Finds

Distrust in Healthcare System Holding Back Women of Color from Participating in Clinical Trials, Study Finds

by Admin | Clinical Trials, Market Research

For The Breast of Us and Sommer Consulting Continue Highlighting Throughout Breast Cancer Awareness Month Four Major...

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Fear and Misunderstandings Holding Back Women of Color from Participating in Clinical Trials, Study Finds

Fear and Misunderstandings Holding Back Women of Color from Participating in Clinical Trials, Study Finds

by Admin | Clinical Trials, Healthcare, Market Research

For The Breast of Us and Sommer Consulting Continue Highlighting Throughout Breast Cancer Awareness Month Four Major...

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Lack of Quality Healthcare Access Holding Back Women of Color from Participating in Clinical Trials, Study Finds

Lack of Quality Healthcare Access Holding Back Women of Color from Participating in Clinical Trials, Study Finds

by Admin | Clinical Trials, Healthcare, Market Research

For The Breast of Us and Sommer Consulting Continue Highlighting Throughout Breast Cancer Awareness Month Four Major...

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Simple Logistics are Holding Back Women of Color from Participating in Clinical Trials, Study Finds

Simple Logistics are Holding Back Women of Color from Participating in Clinical Trials, Study Finds

by Admin | Clinical Trials, Healthcare, Market Research

For The Breast of Us and Sommer Consulting to Highlight Throughout Breast Cancer Awareness Month Four Major Barriers that...

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ELEMENTARY, MY DEAR WATSON

ELEMENTARY, MY DEAR WATSON

by Admin | Language, Market Research, Social Media

Bill: Our Chairman, Dr. Joseph Yeager, was a prolific reader. He was genre-agnostic, devouring everything from thick,...

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IT’S ALL ABOUT TRUST

IT’S ALL ABOUT TRUST

by Admin | Healthcare, Language, Market Research, Social Media

HOW IMPORTANT IS TRUST IN THE SOCIAL MEDIA DISCOURSE ABOUT DIVERSITY IN BREAST CANCER CLINICAL TRIALS? VERY.

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BREAST CANCER AWARENESS MONTH + CLINICAL TRIALS ON TWITTER

BREAST CANCER AWARENESS MONTH + CLINICAL TRIALS ON TWITTER

by Admin | Healthcare, Language, Social Media

As Breast Cancer Awareness Month kicks off—and with COVID-19 raising the general public’s awareness of and interest in clinical trials—we took a look at breast cancer and clinical trials conversations in 2020 on Twitter.

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FACTORING HEALTH LITERACY INTO HUMAN FACTORS

FACTORING HEALTH LITERACY INTO HUMAN FACTORS

by Admin | Health Literacy

Health literacy has not historically been framed as a human factors issue, but perhaps it should be. That’s because health...

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