HEALTH LITERACY CONSULTING

 

When dealing with patients / consumers, it is critical to think of the many different levels that exist in terms of understanding. What is basic information to one person may be extremely difficult to understand for someone else. This type of research identifies the information that is most important to patients to support their decision making.

Key Areas

Product Interaction

Website Usability Testing

Formative Human Factors Testing

Label & Instructions for Use Testing

Clinical Trials

Recruitment & Retention

Post-Trial Plain Language Patient Summaries

Patient Voice

Positioning & Messaging

Patient Messaging

Physician Messaging

Plain Language Content Creation

SOMMER SAYS

Health Literacy Highlights
FACTORING HEALTH LITERACY INTO HUMAN FACTORS
FACTORING HEALTH LITERACY INTO HUMAN FACTORS

Health literacy has not historically been framed as a human factors issue, but perhaps it should be. That’s because health literacy plays a role as a driver of behavior in all three facets of human factors – the people, tools, and environment. In...

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THE COST OF LOW HEALTH LITERACY
THE COST OF LOW HEALTH LITERACY

Lower health literacy status has been linked to serious financial consequences for the healthcare system. This is because people with low health literacy skills use more healthcare services and often have greater prescription compliance issues than...

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