Building a ramp to patient understanding The notion of a hospital being built without any ramps to accommodate patients with limited mobility is absurd. Yet everyday many healthcare communicators – physicians, insurance providers, pharmaceutical companies, market...
As my children begin their careers, I have started reflecting on what I learned from my childhood that has served me well in my own career. What I always go back to is the one phrase my mother repeated – “Pay attention to what’s going on around you.” She pushed us to...
Lessons Learned from the 2019 Wisconsin Health Literacy Summit Successful communication requires just as much listening as it does talking. When we listen, we learn that nine out of ten Medicaid patients rank values other than personal health as most important in...
Lessons Learned from the 2019 Wisconsin Health Literacy Summit Last week professionals from diverse industries interested in improving health outcomes through better patient communication converged on Madison to attend the bi-annual Wisconsin Health Literacy...
Branding Misstep? Nike’s SB Dunk Low “Black & Tan” sneaker image by Sneaker News: https://sneakernews.com/2012/03/07/nike-sb-dunk-low-black-and-tan-new-images/ With St. Patrick’s Day around the corner, I am reminded of a powerful lesson on...
